Your company needs engaged employees who care about its future and will work hard to ensure its success. A Gallup study conducted over a 15-year period revealed that about than one-third of employees in the U.S. has not engaged in their work. The same report showed that only a similar number of American workers has engaged with their work, leaving the final third in neutral territory.
Lack of engagement in the workplace results in decreased job satisfaction as well as an accompanying loss of productivity and innovation. Actively disengaged workers cost the economy between $450 billion and $550 billion every year and result in high employee turnover rates.
Technology has made the workforce mobile, increasing the challenge to employers to find ways to engage their workers. As the workplace transforms, companies increasingly turn to apps that run on mobile devices to keep their employees engaged. Just as apps captivate the attention in worker’s private lives, they might help companies increase the level of workforce engagement. The following points describe five ways internal mobile apps in the workplace affect workforce engagement.
1. Employee Empowerment
Mobile devices empower employees by giving them the freedom to work when and where they want to. The apps connect workers with their employer’s network and provide a user-friendly interface that makes working easy.
Commuters can work in their cars and at other places when they can’t come to the office. With their phone or tablet by their side, workers can quickly access all the information they need to do their job.
2. Better Workflow and Efficiency
Mobility has changed the way businesses operate. Employees, especially those from the millennial generation, have grown to expect the flexibility that mobile devices provide. Employers that provide their staff with mobile apps help them have on-demand access to all the data they need. Even when the network connection drops, the app will continue working and then sync when it reconnects.Companies can also improve their workflow by automating repetitive, tedious tasks and providing ways to assign and schedule tasks to specific employees. Centralized task management provides managers with a way to track progress and performance in a manner that improves the efficiency of your entire organization. Implement procedures that keep accurate, accessible records of all your customer data including sales histories and warranties while enabling a seamless transition for your workers as they move between their mobile devices and computers during the work day.
3. Increased Collaboration and Connectivity
Employee communications through email or social media often result in expensive delays as workers wait for a response. Increase employee engagement by facilitating connections among their coworkers. A sense of togetherness inspires employees to go the extra mile to serve customers and their boss. As companies grow, the increased number of employees can lead to teams that operate independently of each other, making disengagement a significant problem.
Mobile apps make your employee directory accessible to your entire organization, helping coworkers to find each other for needed support. Workers can confidently do their jobs knowing they can quickly contact key people if they ever need assistance with a particular task.
4. Ongoing Skills Development
The mastering of job-related skills presents a continuing challenge for employees and their companies. You can use internal mobile apps to provide everyone in your organization access to centralized resources that share information among departments. Information about past experiences and solutions, as well as information about job functions, can provide valuable information for skills development as new workers replace those who have left the firm. Such simple tools as a knowledge base can form an invaluable resource for your employees as they engage in life-long learning that helps them move through the ranks of your organization.
Mobile apps support a just-in-time approach to learning by providing valuable “nuggets” of information to employees who need them to perform particular tasks or to solve specific problems. Such an approach to learning also provides immediate reinforcement to employees who have just learned new skills.
Your internal menu-driven app can connect anyone with the answers they need from multiple sources of knowledge. The app increases engagement by giving everyone the opportunity to contribute their knowledge and skills to the overall effort to achieve the mission of their firm.
5. Mutual Trust
Internal mobile apps build trust and transparency as employees become aligned with the overarching mission of your company. The alignment occurs as the apps guide employees, so their behaviors support the goals of their team and organization.
Your business will achieve high levels of employee engagement as your employees feel a sense of pride as being part of it. As your workers internalize your company’s vision, expect them to work hard to realize all of its goals. Finally, your mobile apps will provide a convenient way to collect feedback from your employees and give you a way to acknowledge their contributions and achievements.
Wrapping it Up
Your company needs to have a branded internal mobile app to give everyone involved a convenient and efficient way to engage with customers and with each other. Many companies lack the human resources and talent required to develop an app, so you must select your third party carefully.
Share your experience with internal mobile apps in the comment section below. Regardless of whether you have created such an app or used one, tell us how you feel.