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December 30, 2015

Is Reading Your New Resolution? 7 Books Every Techie Must Read in 2017

An interesting discussion was going on at a forum. Techies were discussing books they loved reading. They talked about how some of them started looking at the whole discipline of software development and technology in a new way after reading particular books. Some listed their favourite books and insisted that others read them. I researched […]

September 23, 2015

Hey! Attraversiamo! But Are You Ready For That Brave App Crossover?

Zapped? Oh, no! Don’t be. Bookworm that I am, I bumped upon this Italian word ‘Attraversiamo’ several times  in the book,” Eat Pray Love,” by Elizabeth Gibert. And it means “Let’s Cross Over,” in English. Yes, that’s that simple! And, for many good reasons, I reckon that this word goes perfectly well in the branding and the communication realm […]

September 15, 2015

Why Users Will Root For Apple iPhone 6s and iPhone 6s Plus And Much More

iPhone 6s’ 3D-Touch — ‘Overwhelming,’ for want of a stronger word. Overwhelming is the way Apple goes about organizing one loaded event after the other — launching one blockbuster product after the other. When the world happily nicks off the creations of its fellow developers, Apple, on the other hand, keeps upping its creative quotient by […]

August 19, 2015

The psychology behind User Reviews and putting them to use!

User Reviews have become an important criterion of evaluation for various businesses. Brands that cater to B2C markets with chunky customer touch points are affected the most. Yes, you get it; Restaurants and Hotels, these industries are fighting it out to maximize their kitty of positive consumer reviews. In addition to it if your business […]

September 30, 2014

20 Best App Advertising Platforms to Maximize App Monetization

There are multiple ways that your organization can make money from apps after developing them, ranging from the initial sale for paid apps to in-app purchases. Many companies find that the most suitable way to monetize their apps is by using an advertising platform to get them a higher return on their investment. You have […]

June 26, 2014

5 “Ugly” Apps With More Than 1 Million Downloads

So you’re working on an app, but you just can’t get the UI to look good. Is it really that important? Well, yeah, it is. The Ugly UI isn’t just a matter of aesthetics, it’s a matter of professionalism. If you couldn’t design a good UI or hire someone else to do it, then how […]

June 19, 2014

Amazon Launches its New Fire Phone. Is it Revolutionary ?

If your organization is looking to develop a new app to support your clients, customers or vendors, it’s important to keep on top of the latest developments in technology. Doing so will ensure that your app will run on current as well as upcoming smartphones and other mobile devices. For example, Amazon just launched its […]

June 18, 2014

iPhone App Review: Teteu – Animated Football Assistant For Football World Cup 2014, Brazil

An animated football assistant that dances to goals scored by your favorite teams? -Well, that’s what Teteu brings for soccer fans this word cup. Teteu is different from other apps in the market because it makes the experience engaging and fun. While other FIFA apps focus mostly on the key aspects that soccer fans like, […]