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App Analytic Terms and Actionable Metrics

App based businesses and SaaS products are plenty and come with their respective business challenges. And among these, figuring out actionable metrics is an important one. While many might be…

mobile-marketing-tools

10 Top Mobile Marketing Tools For Marketers (Guest Post)

Mobile marketing is a huge undertaking, and it’s only getting bigger. Every technological development introduces a new step to the marketing process — and usually, adds a new tool to…

Introduction to Mobile App Analytics and 18 Best Mobile Analytics tools

  Analytics is all about collecting data and churning it into useful information which further gives useful insights into better business performance. How Analytics help business to better performance? In…

8 Internet Trends You Shouldn’t Overlook This Year

Mary Meeker has put out her deck of slides containing predictions of Internet trends for 2016. Her predictions are eagerly awaited by tech industry, digital marketers and businesses related with…

How Much Does An App Like WhatsApp Cost?

With mobile messaging apps surpassing the traffic of social media, you can easily predict that mobile chat apps are the future of mobile and WhatsApp is leading the charts with…

Analysis of Famous Apps : Telegram

Telegram is a cloud-based mobile and desktop messaging app with a focus on security and speed. It is built by Durov brothers who built Russia’s largest social network VKontakte –…

Timely Push Notifications See Greater Success on Weekdays

Awhile back, we released a data science report on push notification send versus open rates. We found that across the world, apps sent push notifications at certain times, but users…

5 Tools That Can Help You With Load-Testing

  Load testing is a type of non-functional software testing which is conducted to understand the behaviour of any application under a specific expected load. Both normal and peak conditions…

Life After Parse: Top 7 Parse Alternatives

Facebook is shutting down Parse. Parse is a popular MBaaS (Mobile Backend as a Service) used by several app developers. Facebook had acquired this cloud based service in 2013. Facebook…

Testing Mobile Applications? Get the Right Tool

You had a brilliant insight and you decided to develop the idea as an app. You have a team of developers efficiently developing the app. But how can you be…

Avoid These 6 Mistakes When Developing An App

  If you are into app development, you need to be careful about a few things. App development involves controlling scope, budget issues and handling a lot of resources like…